How Talent Acquisition Specialist Miruna Mariniuc transformed recruiting with automation, saving hours of admin work and boosting caregiver engagement.
CASE STUDY
From Scary Sundays to Motivated Mondays: How Home Care Assistance Eliminated Manual Hiring Processes
Location
Barrie, Ontario
Industry
Home Care
Employees
100+
Who They Hire
Caregivers
Location
Barrie, Ontario
Industry
Home Care
Employees
100+
Who They Hire
Caregivers
Miruna Mariniuc
About Home Care Assistance Barrie–Simcoe County
Home Care Assistance Barrie–Simcoe County is a trusted provider of in-home care across Ontario. With a lean team, Talent Acquisition Specialist Miruna Mariniuc manages caregiver hiring, a critical role in keeping shifts filled and clients supported.
Problem
The agency’s hiring process was slow, manual, and unsustainable.
- Screening: Hundreds of resumes and endless follow-ups consumed hours each week.
- Scheduling: Multiple rounds of emails and calls delayed interviews.
- Candidate experience: Poor communication frustrated applicants and caused drop-offs.
Solution
Home Care Assistance Barrie–Simcoe County turned to Hellohire to streamline recruiting and reduce manual work. Their goals were to eliminate repetitive follow-ups, keep candidates engaged from the start, and identify and hire quality caregivers quickly.
Old Process
New Process
Results
Hellohire has reshaped hiring at Home Care Assistance Barrie–Simcoe County:
- Hours saved weekly through automated scheduling and updates
- Stronger candidate pipeline with better engagement
- Faster hiring decisions and more tech-savvy caregivers
“Instead of spending an hour going through 20–30 resumes, I can talk to six to ten qualified candidates in that same time.”
- Miruna Mariniuc
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