How owner Amy Petersen-Smith upgraded her hiring process with Hellohire, bringing in higher-quality caregivers faster.
CASE STUDY
Quality Over Quantity: Senior Helpers Charleston Elevates Caregiver Hiring
Location
Charleston, South Carolina
Industry
Home Care
Employees
150+
Who They Hire
Caregivers
Location
Charleston, South Carolina
Industry
Home Care
Employees
150+
Who They Hire
Caregivers
Amy Petersen-Smith
Senior Helpers of Charleston
About Senior Helpers Charleston
Amy Petersen-Smith owns Senior Helpers of Charleston. As a strategic leader, she guides her team in delivering exceptional care to seniors across the region. By early 2025, her agency was growing steadily, but outdated hiring processes were slowing recruiters down and letting the wrong candidates slip through.
Problem
Senior Helpers Charleston (i.e. Lowcountry of South Carolina) relied on phone screens to qualify caregiver candidates after the shift away from in-person interviews during COVID. While this worked for a time, the process eventually broke down. Candidates were less willing to go through the multi-step process, and the team struggled to assess professionalism and cultural fit over the phone. Hiring decisions were taking too long, and quality issues were slipping through.
Solution
Franchise owner Amy Petersen-Smith began searching for a better approach and discovered Hellohire. Unlike traditional phone or video tools, Hellohire provided a seamless video screening experience that gave recruiters deeper insight into each candidate’s engagement and fit.
The platform was easy for both staff and candidates to use, with built-in waiting room resources, smooth scheduling, and AI-powered interview summaries. This simplified the hiring process, reduced wasted recruiter effort, and improved the candidate experience from the very first touchpoint.
Old Process
New Process
Results
By moving to Hellohire, Amy’s team saw immediate improvements:
- Higher quality hires: Recruiters could assess professionalism and engagement in real time.
- Improved retention: New caregivers were better fits, staying longer with the agency.
- Recruiter efficiency: Automated reports and AI-powered summaries reduced ghosting and cut down on repetitive work.
- Faster time-to-hire: The team could move candidates from application to hire in as little as two days.
We’ve actually hired less people, but I’m okay with that because the people that we’re hiring are higher quality who are staying with us for a longer period of time.
- Amy Petersen-Smith, Owner, Senior Helpers of Charleston
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